On-Demand Webinar: Enhance Your Systems and Maximize Your Program Results with Product Enrichment Data

This webinar was originally presented on June 17, 2025 

Consistent and accurate IT product data is the foundation of every successful IT Ops program. Effective data analysis, reporting and workflows depend on it.   

Having a broad ecosystem of ITAM, SAM, ITSM and cyber tools that draw data from a variety of sources can pose a challenge and can diminish the value of the data. A curated library of IT product enrichment data delivers consistency, normalization, and highly valuable product attributes that you can’t get from discovery tools or without tedious manual searches.

Join Info-Tech Research Group’s Advisory Fellow Sandi Conrad and Eracent’s Senior Vice President of Marketing Terry Divelbliss for an educational webinar. You’ll learn how IT product enrichment data enhances the value of multiple systems and increases the power of the organizational programs that utilize them. Multiple unique use cases will be covered - from common problems that are encountered to the results that can be expected.

Who can benefit from this session?

  • IT Asset Management specialists and leaders
  • Software Asset Management specialists and leaders
  • IT Ops Managers
  • IT Service Management leaders and CMDB owners
  • Cybersecurity leaders
  • Procurement specialists and managers

Speakers: 

Terry DivelblissTerry Divelbliss

Terry is Senior Vice President of Marketing at Eracent, which he joined in 2002. He communicates the value of the company’s ITAM, SAM and Cybersecurity solutions via many avenues. Terry is IAITAM member #24 and is a regular speaker at industry events. He holds CSAM, CAMSE, CAIAM, CITAD and CITAD certifications from IAITAM. He has been directly involved in many customer projects and implementations and is enthusiastic about sharing his experiences with others. Terry has business degrees from Indiana University of Pennsylvania and an MBA from the University of Pittsburgh. When he's not focused on work, Terry is a very active rock musician and a classic muscle car collector.

 

Sandi ConradSandi Conrad

Advisory Fellow
Info-Tech Research Group

Sandi Conrad is an Advisory Fellow at Info-Tech Research Group and a recognized authority in IT asset management. With decades of experience helping organizations optimize software investments and navigate vendor audits, Sandi brings a practical, strategic lens to asset management. She has built and led software divisions across multiple sectors, founded her own consulting firm, and was one of Canada’s first Software Contract Administrators. Sandi holds certifications including ITIL 4 Master, ISO Software Practitioner, and Lean IT Foundations, and she’s a published author with an Executive MBA. Her sessions are known for being insightful, actionable, and grounded in real-world experience.

Enhance-Your-Systems-and-Maximize-Your-Program-Results-with-Product-Enrichment-Data-20250617-mp4-Google-Drive-07-30-2025_02_47_PM

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